According to an Alameda city staff report to be presented to City Council tonight, in the 4th Quarter of 2008, the Park Street South of Lincoln sales tax district suffered a 15.3% decline in sales tax revenue compared to the same quarter the previous year.
The Alameda Civic Center Parking Structure and the Alameda Theater and Cineplex are located in the South of Lincoln District, and project boosters, including the City of Alameda, promised residents that it would provide retail sales tax. We’ve reported before how this has not yet proved to be true, and we’re still waiting to see it.
The Park Street North of Lincoln District, which includes the slowly evaporating “auto row” suffered a 30% decline for the same period.
Apologists for the Parking Structure and Megaplex project will blame the declining economy for the 15.3% sales tax decline in the area around the theater. But what we saw last quarter was that the South of Lincoln district didn’t fare better relative to other Alameda sales tax districts, which we would expect to see if the garage and theater were really driving so much sales tax revenue. We’ll do the same analysis again this quarter and report on it later. But it looks like the parking garage has only shifted the composition of retail sales tax revenue, not increased the overall amount. And we’re still waiting for a first-year anniversary financial report from the City on the parking garage and the cineplex.

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Lies, damn lies and statistics. That seems to be all the rage in our cities, state and country right now. Can’t read a newspaper without seeing another example of a trusted institution caught in a lie. What a mess! Sad to see Alameda succumbing to it as well. Thanks for keeping us up to date on this, Dave.
See the next post for further analysis – the charts suggest that the cineplex/parking garage are just shifting retail spending around, not increasing it. Otherwise the sales tax district that contains the parking garage and cineplex would show ever-increasing shares of overall sales tax revenue in Alameda. But it doesn’t.
http://action-alameda-news.com/2009/05/19/more-info-on-alameda-quarterly-sales-tax-reports-charts-and-graphs/